Hi, my name is Josh Paul. Using HubSpot, I grew leads from 10 to 300 per month. However, I was almost fired because very few of those leads turned into revenue.
My sales team was used to working a handful of contract-ready, "served on a silver platter" leads each month - not hundreds of inbound leads coming in from different points of the buying process.
How could I get my sales team to track and close inbound leads?
Inside HubSpot, I developed a system that made managing leads and follow-up effortless for my sales reps. By coupling a dead-simple process with clear ways that they can have more sales conversation (and make more money), we had 100% adoption of our CRM.
No opportunities slipped through the cracks or rotted on the vine.
My sales team loved it. Plus, for the first time, marketing and sales management had clean, actionable data to make decisions.